BSS
  23 Nov 2023, 23:41

Cricket World Cup 'most watched' in India

           
NEW DELHI, Nov  23, 2023 (BSS/AFP) - The recently concluded Cricket World 
Cup in India was the "most watched" edition in the country ever, broadcaster 
Disney+ Hotstar said in a statement Thursday.
       
Australia won a record-extending sixth World Cup in a six-wicket win over 
India last week, capping 422 billion minutes of live television watched across 
the tournament in the cricket-mad nation.
       
The final was watched by 130 million viewers on TV in India, the statement 
said.
       
"This successful tournament has set the stage for a promising future in our 
association with the ICC (International Cricket Council)," K Madhavan, country 
manager and president at Disney Star, said in a statement.
       
The ICC said in a statement that the World Cup had been "the most attended 
ICC event ever".
       
Its chair, Greg Barclay, said: "We are delighted with the success of the 
ICC Men's Cricket World Cup 2023, which has been the biggest Cricket World Cup 
ever.
      
 "The event has been the most attended ICC World Cup ever with records 
shattered across broadcast and digital showcasing the support and interest for 
the one-day game."
       
The match between bitter adversaries India and Pakistan garnered 75 million 
views.
       
This was the fourth time India had staged the men's one-day international 
World Cup, first played in England in 1975.