Photo: Collected

DHAKA, July 7, 2026 (BSS) - Banglalink has partnered with US-based nonprofit Winrock International through the "Ashshash project", supported by the Embassy of Switzerland in Bangladesh, to create sustainable livelihood opportunities for survivors of human trafficking through the Banglalink Power application.

Under the partnership, participants will be able to use the platform to offer digital recharge and related services while promoting the safe and responsible use of digital tools, said a press release here today.

The Memorandum of Understanding (MoU) was signed recently at Tiger's Den, Banglalink's headquarters in Dhaka.

Speaking on the occasion, Sales and Distribution Director of Banglalink Muhammad Mehedi Hasan said, "Our partnership with Winrock International enables Banglalink Power to create sustainable income opportunities that empower survivors of human trafficking through digital and financial 
inclusion."

Banglalink Power is Banglalink's social distribution platform that enables individuals to earn by selling mobile recharges through their smartphones. It allows youth, women, survivors and micro-entrepreneurs to generate income without any upfront investment, supporting financial empowerment and community-based entrepreneurship.

Through the partnership, Banglalink aims to empower survivors of human trafficking while strengthening the Banglalink Power ecosystem. The collaboration will also help survivors build the skills and confidence to use the platform effectively while expanding its reach across communities.

The platform features a digital KYC verification process, real-time commission tracking and a transparent reward mechanism to help users get started and manage their earnings.

Chief Corporate and Regulatory Affairs Officer of Banglalink Taimur Rahman and Senior Program Officer at Winrock International Masnoon Haque were also present at the signing ceremony.

Taimur Rahman said, "Banglalink is proud to partner with Winrock International, which is helping survivors of human trafficking rebuild their lives. This partnership is also aligned with the GSMA Connected Women initiative to empower women across society to participate, contribute, and 
thrive."

Country Representative, Bangladesh, and Project Director of Ashshash at Winrock International Dipta Rakshit said, "Building digital skills is essential for creating sustainable livelihood opportunities, particularly for vulnerable groups such as survivors of human trafficking.

Through this partnership, we aim to equip the men and women empowered by Ashshash across ten of the most trafficking-prone districts in Bangladesh with practical knowledge that enables them to confidently use digital tools and strengthen their economic resilience."