DHAKA, Feb 26, 2026 (BSS) - Despite an overall contraction in the United States apparel import market in 2025, Bangladesh registered strong growth, reinforcing its position as a key supplier to the world’s largest consumer market.

According to data from the Office of Textiles and Apparel (OTEXA), total US apparel imports stood at $77.88 billion during January–December 2025, marking a 1.74 percent decline compared to the same period in 2024.

In terms of volume, measured in square meter equivalent (SME), US apparel imports fell by 3.70 percent, while the average unit price increased by 2.03 percent, indicating continued pricing pressure amid softer demand.

In contrast to the overall downturn, US apparel imports from Bangladesh rose to $8.20 billion in 2025 — the second-highest annual figure on record — registering an impressive 11.71 percent growth over January–December 2024.

For December 2025 alone, imports from Bangladesh increased by 3.33 percent compared to December 2024.

Bangladesh’s share in total US apparel imports reached 10.53 percent in 2025, consolidating its position as one of the top sourcing destinations for American buyers.

Among other major suppliers to the US market in 2025, Vietnam accounted for 21.50 percent of total apparel imports, followed by China with 13.66 percent. India held 6.35 percent, Cambodia 6.20 percent, and Indonesia 5.98 percent.

While China continues to lose ground in the US apparel market, Bangladesh and Vietnam displayed similar trends in terms of value growth, unit price movement and volume performance. However, Vietnam still maintains a significantly larger overall market share.

The data also show that growth in the second half of 2025 was weaker than in the first half for the overall US apparel market. Imports during the final three months of the year were lower than expected, amid uncertainty surrounding reciprocal tariffs and subdued consumer demand.

Even in this challenging environment, Bangladesh’s strong export performance underscores its competitiveness, product diversification, and growing compliance strength in the global apparel supply chain.

Talking to BSS, Mohiuddin Rubel, former Director of the Bangladesh Garment Manufacturers and Exporters Association (BGMEA) and Additional Managing Director of Denim Expert Ltd., said even in the uncertain environment with reciprocal tariffs and declining overall demand, Bangladesh performed quite well overall.

“China is clearly losing ground in the US apparel market, while Bangladesh and Vietnam are showing similar trends in value, unit price, and volume growth, although Vietnam still holds a much larger overall share.” he added.

Rubel also said Bangladesh’s sustained growth in the US market reflects buyers’ confidence and the industry’s ability to adapt to shifting global dynamics.