29 Jan 2023, 17:24

Bproperty, DCG Group merge to propel real estate in Bangladesh

DHAKA, Jan 29, 2023 (BSS) - The country's largest complete real estate 
solutions provider 'Bproperty' has announced that it will merge with 
Australian-based Digital Classifieds Group (DCG). 

The deal means Bproperty now has access to even more resources to enhance its 
services while DCG substantially grows its footprint in frontier markets and 
merges with a business of significant scale.

The DCG has built dominant property classifieds in frontier markets since 
2009, operating in Cambodia, Papua New Guinea, Laos and Fiji, with a joint 
venture and investment in the Thailand-based prop-tech the FazWaz Group, said 
a press release here today.

In recent years, DCG has transitioned its business model from advertising to 
transactional services to accelerate its growth. This transaction will see 
its global workforce grow to more than 550 and increase revenue by over 100 
percent, a transaction completed despite global macroeconomic challenges in 
the tech and property sectors.

Bproperty is a property pioneer and is Bangladesh's largest transacting real 
estate company, creating a secure property marketplace where sellers, buyers, 
landlords, and tenants can safely engage in a streamlined and transparent 
process to achieve their goals, the release added.

Bproperty utilizes technology to drive solutions and has an unmatched online 
and offline presence with an incomparable database of information. Their 
website houses hundreds of thousands of property listings-- 990 at launch in 
2016, and 550,000 in 2023-- with immense detailing, videos, and floor plans 
that provide viewers with a clear picture of what they are potentially 
getting before ever leaving their seats.

To provide the smoothest transactions, Bproperty has in-house teams for 
supporting services. These include legal, financial and interior services, 
everything in one place, ensuring matters are taken care of in a timely 

Bproperty has quickly become the go-to name for real estate ventures with 
over four million website and mobile application visitors annually.

CEO of the Bproperty Mark Nosworthy said: "I'm thrilled that through this 
transaction, we will continue to see Bproperty grow in Bangladesh as well as 
work collaboratively with DCG's other markets to cement its position as 
Australia's leading operator of property classifieds in Asian frontier 
DCG Group CEO Mathew Care viewed this as a significant milestone in the 
growth of the Group.

"I wholeheartedly welcome the Bproperty team, who have pioneered a dominant 
transactional property marketplace, to the DCG family. I also welcome their 
CEO Mark Nosworthy to the DCG Board. We can undoubtedly learn from his 
immense experience to help our upward growth."

Under the terms of the deal Mark Nosworthy will also join the Board of DCG.

With the addition of the dynamic Bangladeshi market, DCG enters its single 
biggest frontier market to date, increasing its market reach threefold. The 
group will serve approximately 200 million people across five countries. DCG 
will now look to consolidate its position in all markets as the leading 
operator of property classifieds in Asian frontier markets.


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