Drake smashes streaming record with new album

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NEW YORK, July 1, 2018 (BSS/AFP) – Drake has smashed streaming records with
his new album “Scorpion,” with Apple Music and Spotify both reporting
unprecedented listenership in its first day.

Apple Music said on Instagram that the Canadian hip-hop superstar’s fifth
studio album was streamed 170 million times in the 24 hours since its release
Friday.

The worldwide figure is the highest ever reported by any streaming service
for an album over one day and comes even though Apple Music significantly
trails industry leader Spotify in total users.

Drake has a lengthy relationship with Apple, which heavily promoted
“Scorpion.” The hotly anticipated album inexplicably appeared two hours late
on Spotify.

But “Scorpion” also set a record on Spotify, which heavily featured the
album after it went alive.

The site Spotifycharts, which tracks listening data, said that Spotify
users streamed the album’s 25 songs more than 132 million times over the
first day.

The figures smash the previous record for one-day streaming — rapper Post
Malone’s album “Beerbongs and Bentleys,” which was streamed just under 79
million times on Spotify on the first day of its release in April.

Streaming records are being frequently broken as growing numbers of
listeners embrace Spotify, Apple Music and competitors such as Deezer and
Tidal, which allow unlimited on-demand music.

Just days ago, the Colombian reggaeton star J Balvin surpassed Drake as
the artist with the most regular monthly listeners on Spotify — but Drake
quickly retook the crown with “Scorpion.”

Drake has found massive success releasing sprawling albums and mixtapes of
danceable tracks online without consideration to physical formats.

“Scorpion” features a posthumous duet with Michael Jackson, a
collaboration with rap great Jay-Z and an admission that Drake secretly had a
son with Sophie Brussaux, a French actress in pornographic films.