ZCZC
BFF-22
BRAZIL-VOTE-INTERNET
Social media in the spotlight in Brazil presidential race
RIO DE JANEIRO, Oct 24, 2018 (BSS/AFP) – Brazil, like other countries, is
facing a very electronic election. WhatsApp, Facebook and Twitter are the
weapons of choice to sway the country’s 147 million voters — and abuse of
social media has been widespread.
Facebook and its WhatsApp messenger service — hugely popular in the Latin
American nation — have been thrust into the spotlight for being used to
traffick in disinformation.
The extreme-right frontrunner in the run-off election on Sunday, Jair
Bolsonaro, has largely eschewed Brazil’s established media, preferring to woo
voters online in a manner very reminiscent of US President Donald Trump.
Bolsonaro’s trailing rival, leftwing candidate Fernando Haddad, has raged
against “fake news” and “lies” targeting him and his Workers Party, as
Bolsonaro’s support has grown into what looks to be an unassailable lead.
Surveys suggest Bolsonaro could pick up 59 percent of the vote, to 41
percent for Haddad.
If the race goes in that direction, Brazil — a country that threw off
military dictatorship just three decades ago — will veer to the far right,
under a president Bolsonaro vowing a relentless crackdown on crime and
corruption.
This week, the 63-year-old former paratrooper, a pro-gun lawmaker backed by
influential evangelical groups, warned the “red marginals” of the Workers
Party “to get out or go to jail.”
The language online is just as blunt, mixing truth with lies, or presenting
opinions as fact. Many shared posts amplify the Workers Party’s past
corruption. Some portray Haddad as trying to promote homosexuality in
schoolchildren. Others, those backing Haddad, call Bolsonaro a “fascist” bent
on destroying democracy.
– Closed accounts –
Accusations of defamation and campaign dirty tricks are flying back and
forth. The federal police have opened an investigation into online “fake
news” against both candidates.
The potential of social media to influence Brazil’s election also evokes
the revelations of meddling that came out in the wake of the US election and
the Brexit referendum in Britain, both in 2016.
Facebook, its reputation badly marred by those revelations, said on Monday
it has closed 68 pages and 43 accounts linked to a Brazilian marketing group,
Raposos Fernandes Associates, that media reported was promoting Bolsonaro
online on a massive scale.
WhatsApp said it has shuttered hundreds of thousands of accounts to counter
“spam or disinformation” after a report saying several companies had been
hired for $3 million each to send bulk messages attacking Haddad and the
Workers Party. Bolsonaro has denied having anything to do with the contracts.
A WhatsApp executive, Victoria Grand, vice president for policy and
communications, told reporters in Sao Paulo on Tuesday that the company had
no plans to lift a 20-recipient cap for forwarded messages imposed in July,
down from a previous limit of 250 recipients.
“We’re pretty comfortable with that number,” she said, implicitly rejecting
a call Bolsonaro made last week for the smaller cap to be overturned.
Grand stated: “I know this is a critical moment for Brazil.”
WhatsApp is one of preferred methods for communicating in Brazil. The
country, population 210 million, has 120 million WhatsApp users.
– ‘Emotionally-charged’ –
Bolsonaro, a previously obscure lawmaker, is a deft user of social media,
just like Trump, for whom he has expressed admiration.
After being stabbed last month by a lone assailant, Bolsonaro intensified
his online use while convalescing. His Facebook videos, tweets and Instagram
posts have millions of followers, far more than Haddad, a 55-year-old former
mayor of Sao Paulo who is telegenic but restrained in manner.
Further frustrating Haddad, Bolsonaro has dodged the usual televised
debates. Instead of dueling over policies, he has harangued and attacked his
rival on the internet.
According to an Oxford University study of Brazil’s presidential election,
Bolsonaro dominated Twitter conversations and “Bolsonaro supporters spread
the widest range of known junk news sources,” though Haddad supporters shared
the biggest volume.
But Twitter is used by a much smaller, better-informed niche than the more
generally adopted WhatsApp.
One of the researchers on the study done by the Oxford Internet Institute,
Nahema Marchal, cautioned that it was “extremely difficult to make causal
claims between what people see online and how they vote” and that “every
election is different.”
“Like the US, however, Brazil has seen a number of popular political
Facebook groups hacked. There has also been an uptick in political violence,
in what has been a bitter and divisive campaign,” she told AFP.
While digital technology use differs from country to country, “research
indicates that disinformation and conspirational content circulates faster
than factual information on social media,” she said, in large part because
online content “is often the most emotionally-charged.”
BSS/AFP/GMR/1122 hrs